{"id":8669,"date":"2025-06-03T22:14:16","date_gmt":"2025-06-03T20:14:16","guid":{"rendered":"https:\/\/schneiderpen.com\/brand\/?page_id=8669"},"modified":"2026-02-24T12:42:36","modified_gmt":"2026-02-24T11:42:36","slug":"advertisements-online-banners-posters","status":"publish","type":"page","link":"https:\/\/schneiderpen.com\/brand\/en\/guides\/advertisements-online-banners-posters\/","title":{"rendered":"Advertisements, online banners and posters"},"content":{"rendered":"\n<section class=\"opt-fullwidth  opt-well  opt-nopadding-bot lazyblock-intro-ZHN1y3 opt-nopadding-bot wp-block-lazyblock-intro\">\n    <div class=\"inner-wrapper\">\n        <div class=\"intro-wrapper\">\n            <div class=\"headline-wrapper\">\n                <h1>Advertisements, online banners and posters<\/h1>\n            <\/div>\n            <div class=\"copy-wrapper\">\n                <p>In this guide, you will learn how to design compelling advertising materials for print, web, point-of-sale and out-of-home use.<\/p>\n                \n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n\n\n<section class=\"opt-fullwidth opt-slim  opt-well opt-nopadding-bot opt-nopadding-top lazyblock-headline-Z2kONbQ opt-nopadding-top wp-block-lazyblock-headline\">\n    <div class=\"inner-wrapper\">\n\n        <div class=\"headline-copy-wrapper\">\n\n            <div class=\"headline-wrapper opt-center\">\n                <h2>Advertisements<\/h2>\n                                <div class=\"copy-wrapper\">\n                    <p>Traditional print advertisements for journals, magazines and brochures play a significant role in our marketing mix. That is why there are different versions for each product area, each with a different focus.<\/p>\n                <\/div>\n                \n                \n            <\/div>\n\n        <\/div>\n\n    <\/div>\n<\/section>\n\n\n\n<section class=\"opt-fullwidth opt-fullscreen opt-media-text    lazyblock-media-text-Z24pIh0 wp-block-lazyblock-media-text\">\n    <div class=\"inner-wrapper\">\n        <div class=\"media-text-wrapper \">\n            <div class=\"media-wrapper\">\n                                    \n<div class=\"opt-video\">\n    <div class=\"video-wrapper opt-selfhosted opt-autoplay is-play\">\n        <div class=\"video-control\"><\/div>\n        <video muted playsinline autoplay loop  aria-label=\"video\">\n            <source src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-anzeigen-1-image-system.mp4\" type=\"video\/mp4\">\n            Your browser does not support the video tag.\n        <\/video>\n    <\/div>\n<\/div>\n                            <\/div>\n            <div class=\"text-wrapper \">\n                <h4>Single-image advertisements<\/h4>\n\n                <p style=\"font-weight: 400;\">A strong motif for a meaningful message. A people motif or product image becomes the sole star of a single-image advertisement. The colour area with the characteristic Circle Cut can be positioned flexibly and adapts to the height and width of the respective amount of text. It is also possible to integrate a product image into it. For the Write product range, the area can be coloured in Heritage Blue or Matter Blue. If you want to design a single-image advertisement, use the \u20181-image\u2019 template.<\/p>\n                \n                \n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n\n\n<section class=\"opt-fullwidth   lazyblock-cards-2rXivU wp-block-lazyblock-cards\">\n    <div class=\"inner-wrapper\">\n\n    \n    <div class=\"cards-wrapper opt-33\">\n\n            \n                \n                <div class=\"card\">\n                                        <div class=\"card-wrapper\">\n                        <div class=\"image-wrapper\">\n                            <img decoding=\"async\" class=\"lozad\" src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-anzeigen-1-image-write-overview.jpg\" data-src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-anzeigen-1-image-write-overview.jpg\" alt=\"\">\n                        <\/div>\n                                                <div class=\"caption-wrapper\">\n                            <p style=\"font-weight: 400;\"><strong>Schneider Write 1-image<\/strong><\/p>\n<p style=\"font-weight: 400;\">In the Write product range, the surface of the Circle Cut can be coloured in Heritage Blue or Matter Blue.<\/p>                        <\/div>\n                                            <\/div>\n                                    <\/div>\n\n            \n                \n                <div class=\"card\">\n                                        <div class=\"card-wrapper\">\n                        <div class=\"image-wrapper\">\n                            <img decoding=\"async\" class=\"lozad\" src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-anzeigen-1-image-create-overview.jpg\" data-src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-anzeigen-1-image-create-overview.jpg\" alt=\"\">\n                        <\/div>\n                                                <div class=\"caption-wrapper\">\n                            <p><strong>Schneider Create 1-image<\/strong><\/p>\n<p style=\"font-weight: 400;\">The Create Brushes and the Makers Line Regular characterise the look of the DIY product range.<\/p>                        <\/div>\n                                            <\/div>\n                                    <\/div>\n\n            \n                \n                <div class=\"card\">\n                                        <div class=\"card-wrapper\">\n                        <div class=\"image-wrapper\">\n                            <img decoding=\"async\" class=\"lozad\" src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-anzeigen-1-image-promote-overview.jpg\" data-src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-anzeigen-1-image-promote-overview.jpg\" alt=\"\">\n                        <\/div>\n                                                <div class=\"caption-wrapper\">\n                            <p><strong>Schneider Promote 1-image<\/strong><\/p>\n<p style=\"font-weight: 400;\">The area of the Circle Cut is filled with the Promote Ambient Gradient in the Promote area.<\/p>                        <\/div>\n                                            <\/div>\n                                    <\/div>\n\n                    <\/div>\n    <\/div>\n<\/section>\n\n\n\n\n<section class=\"opt-fullwidth opt-slim   lazyblock-media-single-12VRx wp-block-lazyblock-media-single\">\n    <div class=\"inner-wrapper\">\n\n                <div class=\"headline-wrapper opt-center\">\n            <div class=\"copy-wrapper\">\n                <h4>Two-image advertisements<\/h4>                <div class=\"copy-wrapper\"><p style=\"font-weight: 400;\">The two-image advertisement is the right choice for more in-depth storytelling. Two motifs provide the opportunity to tell a visual story and showcase both people and products equally. The image motif focuses on people and their lives. The product or application\/usage image establishes the connection to our writing instruments. For the Write product range, the colour area may be coloured in Heritage Blue or Matter Blue. Templates named \u20182-image\u2019 are available for download for all three product ranges and are already CI-compliant.<\/p><\/div>            <\/div>\n        <\/div>\n        \n        <div class=\"media-single-wrapper\">\n\n                            \n<div class=\"opt-video\">\n    <div class=\"video-wrapper opt-selfhosted opt-autoplay is-play\">\n        <div class=\"video-control\"><\/div>\n        <video muted playsinline autoplay loop  aria-label=\"video\">\n            <source src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-anzeigen-2-image-overview-slim.mp4\" type=\"video\/mp4\">\n            Your browser does not support the video tag.\n        <\/video>\n    <\/div>\n<\/div>\n            \n            \n        <\/div>\n    <\/div>\n<\/section>\n\n\n\n<section class=\"opt-fullwidth opt-fullscreen opt-media-text opt-primary opt-switch  lazyblock-media-text-2wXRv7 wp-block-lazyblock-media-text\">\n    <div class=\"inner-wrapper\">\n        <div class=\"media-text-wrapper opt-switch\">\n            <div class=\"media-wrapper\">\n                                    <div class=\"image-wrapper\">\n                                                <img decoding=\"async\" class=\"lozad\" src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-anzeigen-promote-product-gradient.png\" data-src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-anzeigen-promote-product-gradient.png\" alt=\"\">\n                                            <\/div>\n                            <\/div>\n            <div class=\"text-wrapper \">\n                <h4>Promote advertisements<\/h4>\n\n                <p style=\"font-weight: 400;\">In addition to single-image and two-image advertisements, another type of advertisement may be used in the Promote product area. Its special feature is the staged space created by the Product Gradient in the background. This focuses attention solely on the product in a factual and minimalist way. Please note that this type of advertisement may only be used to display promotional writing instruments and is not intended for communication actions for Write and Create.<\/p>\n                \n                \n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n\n\n<section class=\"opt-fullwidth opt-fullscreen opt-media-text opt-primary   lazyblock-media-text-Zgm0tR wp-block-lazyblock-media-text\">\n    <div class=\"inner-wrapper\">\n        <div class=\"media-text-wrapper \">\n            <div class=\"media-wrapper\">\n                                    <div class=\"image-wrapper\">\n                                                <img decoding=\"async\" class=\"lozad\" src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-anzeigen-retailer.png\" data-src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-anzeigen-retailer.png\" alt=\"\">\n                                            <\/div>\n                            <\/div>\n            <div class=\"text-wrapper \">\n                <h4>Retailer advertisements<\/h4>\n\n                <p style=\"font-weight: 400;\">For retailers who want to advertise one or more specific products, there is a separate ad format for the Write and Create product areas. Here, the focus is on the products and their sale. Product presentations can optionally be supplemented with application\/usage images. Please note that the \u2018Made in Germany Signet \u2013 Sales\u2019 is always part of the layout. In addition, the URL is used instead of the QR code. The sample template already contains all design elements and is created in accordance with CI guidelines.<\/p>\n                \n                \n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n\n\n<section class=\"opt-fullwidth   lazyblock-cards-qavH wp-block-lazyblock-cards\">\n    <div class=\"inner-wrapper\">\n\n        <div class=\"headline-wrapper\">\n        <h4>Advertisement formats<\/h4>\n                    <div class=\"copy-wrapper opt-70\">\n                <p>The layout principle is very flexible, making it transferable to a wide variety of formats. All ad types are available in four standard formats as template files. <\/p>\n            <\/div>\n            <\/div>\n    \n    <div class=\"cards-wrapper opt-25\">\n\n            \n                \n                <div class=\"card\">\n                                        <div class=\"card-wrapper\">\n                        <div class=\"image-wrapper\">\n                            <img decoding=\"async\" class=\"lozad\" src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-anzeigen-format-1-1.jpg\" data-src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-anzeigen-format-1-1.jpg\" alt=\"\">\n                        <\/div>\n                                                <div class=\"caption-wrapper\">\n                            <p style=\"font-weight: 400;\">1\/1 page<\/p>                        <\/div>\n                                            <\/div>\n                                    <\/div>\n\n            \n                \n                <div class=\"card\">\n                                        <div class=\"card-wrapper\">\n                        <div class=\"image-wrapper\">\n                            <img decoding=\"async\" class=\"lozad\" src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-anzeigen-format-1-3-hoch.jpg\" data-src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-anzeigen-format-1-3-hoch.jpg\" alt=\"\">\n                        <\/div>\n                                                <div class=\"caption-wrapper\">\n                            <p style=\"font-weight: 400;\">1\/3 page vertical<\/p>                        <\/div>\n                                            <\/div>\n                                    <\/div>\n\n            \n                \n                <div class=\"card\">\n                                        <div class=\"card-wrapper\">\n                        <div class=\"image-wrapper\">\n                            <img decoding=\"async\" class=\"lozad\" src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-anzeigen-format-1-2-quer.jpg\" data-src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-anzeigen-format-1-2-quer.jpg\" alt=\"\">\n                        <\/div>\n                                                <div class=\"caption-wrapper\">\n                            <p style=\"font-weight: 400;\">1\/2 page landscape<\/p>                        <\/div>\n                                            <\/div>\n                                    <\/div>\n\n            \n                \n                <div class=\"card\">\n                                        <div class=\"card-wrapper\">\n                        <div class=\"image-wrapper\">\n                            <img decoding=\"async\" class=\"lozad\" src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-anzeigen-format-1-3_quer.jpg\" data-src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-anzeigen-format-1-3_quer.jpg\" alt=\"\">\n                        <\/div>\n                                                <div class=\"caption-wrapper\">\n                            <p>1\/3 <span lang=\"EN-GB\">page landscape<\/span><\/p>                        <\/div>\n                                            <\/div>\n                                    <\/div>\n\n                    <\/div>\n    <\/div>\n<\/section>\n\n\n\n\n<section class=\"opt-fullwidth   opt-well opt-nopadding-bot  lazyblock-headline-1VAJU0 wp-block-lazyblock-headline\">\n    <div class=\"inner-wrapper\">\n\n        <div class=\"headline-copy-wrapper\">\n\n            <div class=\"headline-wrapper \">\n                <h2>Downloads<\/h2>\n                \n                \n            <\/div>\n\n        <\/div>\n\n    <\/div>\n<\/section>\n\n\n\n\n<section class=\"opt-fullwidth opt-nopadding   lazyblock-downloads-Z1I2a9a wp-block-lazyblock-downloads\">\n    <div class=\"inner-wrapper\">\n\n        <div class=\"downloads-wrapper\">\n\n            <div class=\"download-headline-wrapper\">\n                <h4>Schneider Write<\/h4>\n            <\/div>\n            <div class=\"download-content-wrapper\">\n                <div class=\"download-content\">\n\n                    \n                    \n                    <div class=\"download-row  \">\n                        <span>\n                            <div class=\"image-wrapper\">\n                                <img decoding=\"async\" class=\"lozad\" src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-anzeigen-download-write-1-image.jpg\" data-src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-anzeigen-download-write-1-image.jpg\" alt=\"1-image Template\">                            <\/div>\n                            <div class=\"item-desc\">1-image Template<\/div>\n                        <\/span>\n                                                                                                                                                <span><a href=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider_write_ad_template_1-image.zip\" target=\"_blank\">.indd<\/a><\/span>                                                                            <span><\/span>\n                                                                    <\/div>\n                    \n                    \n                    <div class=\"download-row  \">\n                        <span>\n                            <div class=\"image-wrapper\">\n                                <img decoding=\"async\" class=\"lozad\" src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-anzeigen-download-write-2-image.jpg\" data-src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-anzeigen-download-write-2-image.jpg\" alt=\"2-image Template\">                            <\/div>\n                            <div class=\"item-desc\">2-image Template<\/div>\n                        <\/span>\n                                                                                                                                                <span><a href=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider_write_ad_template_2-image.zip\" target=\"_blank\">.indd<\/a><\/span>                                                                            <span><\/span>\n                                                                    <\/div>\n                    \n                    \n                    <div class=\"download-row  \">\n                        <span>\n                            <div class=\"image-wrapper\">\n                                <img decoding=\"async\" class=\"lozad\" src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-anzeigen-download-write-retailer.jpg\" data-src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-anzeigen-download-write-retailer.jpg\" alt=\"Retailer Template\">                            <\/div>\n                            <div class=\"item-desc\">Retailer Template<\/div>\n                        <\/span>\n                                                                                                                                                <span><a href=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider_write_ad_template_retailer.zip\" target=\"_blank\">.indd<\/a><\/span>                                                                            <span><\/span>\n                                                                    <\/div>\n                    \n                <\/div>\n            <\/div>\n\n        <\/div>\n    <\/div>\n<\/section>\n\n\n\n\n<section class=\"opt-fullwidth opt-nopadding   lazyblock-downloads-z6m7X wp-block-lazyblock-downloads\">\n    <div class=\"inner-wrapper\">\n\n        <div class=\"downloads-wrapper\">\n\n            <div class=\"download-headline-wrapper\">\n                <h4>Schneider Create<\/h4>\n            <\/div>\n            <div class=\"download-content-wrapper\">\n                <div class=\"download-content\">\n\n                    \n                    \n                    <div class=\"download-row  \">\n                        <span>\n                            <div class=\"image-wrapper\">\n                                <img decoding=\"async\" class=\"lozad\" src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-anzeigen-download-create-1-image.jpg\" data-src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-anzeigen-download-create-1-image.jpg\" alt=\"1-image Template\">                            <\/div>\n                            <div class=\"item-desc\">1-image Template<\/div>\n                        <\/span>\n                                                                                                                                                <span><a href=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider_create_ad_template_1-image.zip\" target=\"_blank\">.indd<\/a><\/span>                                                                            <span><\/span>\n                                                                    <\/div>\n                    \n                    \n                    <div class=\"download-row  \">\n                        <span>\n                            <div class=\"image-wrapper\">\n                                <img decoding=\"async\" class=\"lozad\" src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-anzeigen-download-create-2-image.jpg\" data-src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-anzeigen-download-create-2-image.jpg\" alt=\"2-image Template\">                            <\/div>\n                            <div class=\"item-desc\">2-image Template<\/div>\n                        <\/span>\n                                                                                                                                                <span><a href=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider_create_ad_template_2-image.zip\" target=\"_blank\">.indd<\/a><\/span>                                                                            <span><\/span>\n                                                                    <\/div>\n                    \n                    \n                    <div class=\"download-row  \">\n                        <span>\n                            <div class=\"image-wrapper\">\n                                <img decoding=\"async\" class=\"lozad\" src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-anzeigen-download-create-retailer.jpg\" data-src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-anzeigen-download-create-retailer.jpg\" alt=\"Retailer Template\">                            <\/div>\n                            <div class=\"item-desc\">Retailer Template<\/div>\n                        <\/span>\n                                                                                                                                                <span><a href=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider_create_ad_template_retailer.zip\" target=\"_blank\">.indd<\/a><\/span>                                                                            <span><\/span>\n                                                                    <\/div>\n                    \n                <\/div>\n            <\/div>\n\n        <\/div>\n    <\/div>\n<\/section>\n\n\n\n\n<section class=\"opt-fullwidth opt-nopadding opt-padding-bot  lazyblock-downloads-1CNUHt wp-block-lazyblock-downloads\">\n    <div class=\"inner-wrapper\">\n\n        <div class=\"downloads-wrapper\">\n\n            <div class=\"download-headline-wrapper\">\n                <h4>Schneider Promote<\/h4>\n            <\/div>\n            <div class=\"download-content-wrapper\">\n                <div class=\"download-content\">\n\n                    \n                    \n                    <div class=\"download-row  \">\n                        <span>\n                            <div class=\"image-wrapper\">\n                                <img decoding=\"async\" class=\"lozad\" src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-anzeigen-download-promote-1-image.jpg\" data-src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-anzeigen-download-promote-1-image.jpg\" alt=\"1-image Template\">                            <\/div>\n                            <div class=\"item-desc\">1-image Template<\/div>\n                        <\/span>\n                                                                                                                                                <span><a href=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider_promote_ad_template_1-image.zip\" target=\"_blank\">.indd<\/a><\/span>                                                                            <span><\/span>\n                                                                    <\/div>\n                    \n                    \n                    <div class=\"download-row  \">\n                        <span>\n                            <div class=\"image-wrapper\">\n                                <img decoding=\"async\" class=\"lozad\" src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-anzeigen-download-promote-2-image.jpg\" data-src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-anzeigen-download-promote-2-image.jpg\" alt=\"2-image Template\">                            <\/div>\n                            <div class=\"item-desc\">2-image Template<\/div>\n                        <\/span>\n                                                                                                                                                <span><a href=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider_promote_ad_template_2-image.zip\" target=\"_blank\">.indd<\/a><\/span>                                                                            <span><\/span>\n                                                                    <\/div>\n                    \n                    \n                    <div class=\"download-row  \">\n                        <span>\n                            <div class=\"image-wrapper\">\n                                <img decoding=\"async\" class=\"lozad\" src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-anzeigen-download-promote-product-gradient.jpg\" data-src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-anzeigen-download-promote-product-gradient.jpg\" alt=\"Promote Product Gradient\">                            <\/div>\n                            <div class=\"item-desc\">Promote Product Gradient<\/div>\n                        <\/span>\n                                                                                                                                                <span><a href=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider_promote_ad_template_promote_product_gradient.zip\" target=\"_blank\">.indd<\/a><\/span>                                                                            <span><\/span>\n                                                                    <\/div>\n                    \n                <\/div>\n            <\/div>\n\n        <\/div>\n    <\/div>\n<\/section>\n\n\n\n<section class=\"opt-fullwidth opt-slim  opt-well opt-nopadding-bot opt-nopaddingtop opt-nopadding-bot lazyblock-headline-8hEOJ opt-nopaddingtop opt-nopadding-bot wp-block-lazyblock-headline\">\n    <div class=\"inner-wrapper\">\n\n        <div class=\"headline-copy-wrapper\">\n\n            <div class=\"headline-wrapper opt-center\">\n                <h2>Posters and roll-ups<\/h2>\n                                <div class=\"copy-wrapper\">\n                    <p>Scaled from small to large: the layout principle of the advertisements in 1\/1 format also forms the basis for other communication media in the out-of-home sector or at the point of sale. These include, for example, posters and roll-ups.<\/p>\n                <\/div>\n                \n                \n            <\/div>\n\n        <\/div>\n\n    <\/div>\n<\/section>\n\n\n\n<section class=\"opt-fullwidth opt-fullscreen  opt-nopadding-top opt-nopadding-bot lazyblock-media-single-QkfI6 opt-nopadding-top opt-nopadding-bot wp-block-lazyblock-media-single\">\n    <div class=\"inner-wrapper\">\n\n        \n        <div class=\"media-single-wrapper\">\n\n                            <div class=\"image-wrapper\">\n                                            <img decoding=\"async\" class=\"lozad\" src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-poster-rollup-slim.jpg\" data-src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-poster-rollup-slim.jpg\" alt=\"\">\n                                    <\/div>\n            \n            \n        <\/div>\n    <\/div>\n<\/section>\n\n\n\n<section class=\"opt-fullwidth opt-slim  opt-well opt-nopadding-bot opt-nopadding-bot lazyblock-headline-ZLIaWO opt-nopadding-bot wp-block-lazyblock-headline\">\n    <div class=\"inner-wrapper\">\n\n        <div class=\"headline-copy-wrapper\">\n\n            <div class=\"headline-wrapper opt-center\">\n                <h2>Online banners<\/h2>\n                                <div class=\"copy-wrapper\">\n                    <p>Through online banners, we generate visibility in the digital space. Here, the bright Make it Blue colour is also permitted! We use these ads to promote selected products, highlight special discount campaigns or enhance our image in a targeted and attention-grabbing manner.<\/p>\n                <\/div>\n                \n                \n            <\/div>\n\n        <\/div>\n\n    <\/div>\n<\/section>\n\n\n\n<section class=\"opt-fullwidth opt-slim   lazyblock-media-single-1EyhNg wp-block-lazyblock-media-single\">\n    <div class=\"inner-wrapper\">\n\n        \n        <div class=\"media-single-wrapper\">\n\n                            \n<div class=\"opt-video\">\n    <div class=\"video-wrapper opt-selfhosted opt-autoplay is-play\">\n        <div class=\"video-control\"><\/div>\n        <video muted playsinline autoplay loop  aria-label=\"video\">\n            <source src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-anzeigen-onlinebanner-overview.mp4\" type=\"video\/mp4\">\n            Your browser does not support the video tag.\n        <\/video>\n    <\/div>\n<\/div>\n            \n            \n        <\/div>\n    <\/div>\n<\/section>\n\n\n\n<section class=\"opt-fullwidth opt-slim  opt-nopadding lazyblock-media-single-Z18A9YG opt-nopadding wp-block-lazyblock-media-single\">\n    <div class=\"inner-wrapper\">\n\n                <div class=\"headline-wrapper \">\n            <div class=\"copy-wrapper\">\n                <h4>One system, many formats<\/h4>                <div class=\"copy-wrapper\"><p style=\"font-weight: 400;\">Online banners can be designed in a wide variety of formats: from very narrow portrait format to exceptionally wide landscape format. The external form may vary, but the design elements always remain the same.<\/p><\/div>            <\/div>\n        <\/div>\n        \n        <div class=\"media-single-wrapper\">\n\n                            <div class=\"image-wrapper\">\n                                            <img decoding=\"async\" class=\"lozad\" src=\"\" data-src=\"\" alt=\"\">\n                                    <\/div>\n            \n            \n        <\/div>\n    <\/div>\n<\/section>\n\n\n\n<section class=\"opt-fullwidth opt-slim  opt-nopadding-top lazyblock-media-single-Nx1PA opt-nopadding-top wp-block-lazyblock-media-single\">\n    <div class=\"inner-wrapper\">\n\n        \n        <div class=\"media-single-wrapper\">\n\n                            <div class=\"image-wrapper\">\n                                            <img decoding=\"async\" class=\"lozad\" src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-onlinebanner-formate-overview.jpg\" data-src=\"https:\/\/schneiderpen.com\/brand\/wp-content\/uploads\/schneider-onlinebanner-formate-overview.jpg\" alt=\"\">\n                                    <\/div>\n            \n            \n        <\/div>\n    <\/div>\n<\/section>\n\n\n\n\n<section class=\"opt-fullwidth  lazyblock-teaser-cards-small-Z2piBSr wp-block-lazyblock-teaser-cards-small\">\n    <div class=\"inner-wrapper\">\n\n                <div class=\"headline-wrapper\">\n            <h2>Important elements &#038; design principles<\/h2>\n        <\/div>\n                \n        <div class=\"teaser-cards-small-wrapper\">\n            <div class=\"teaser-cards-small\">\n\n                \n                \n                <a href=\"https:\/\/schneiderpen.com\/brand\/en\/basics\/colours\/\">\n                    <div class=\"caption-wrapper\">\n                        <h3>Colours<\/h3>\n                    <\/div>\n                <\/a>\n\n                \n                \n                <a href=\"https:\/\/schneiderpen.com\/brand\/en\/basics\/graphic-elements\/\">\n                    <div class=\"caption-wrapper\">\n                        <h3>Graphic Elements<\/h3>\n                    <\/div>\n                <\/a>\n\n                \n                \n                <a href=\"https:\/\/schneiderpen.com\/brand\/en\/basics\/visual-world\/\">\n                    <div class=\"caption-wrapper\">\n                        <h3>Visual World<\/h3>\n                    <\/div>\n                <\/a>\n\n                \n\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":8,"featured_media":0,"parent":8666,"menu_order":2,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","footnotes":""},"class_list":["post-8669","page","type-page","status-publish","hentry"],"acf":[],"lang":"en","translations":{"en":8669,"de":438},"pll_sync_post":[],"_links":{"self":[{"href":"https:\/\/schneiderpen.com\/brand\/wp-json\/wp\/v2\/pages\/8669","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/schneiderpen.com\/brand\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/schneiderpen.com\/brand\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/schneiderpen.com\/brand\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/schneiderpen.com\/brand\/wp-json\/wp\/v2\/comments?post=8669"}],"version-history":[{"count":4,"href":"https:\/\/schneiderpen.com\/brand\/wp-json\/wp\/v2\/pages\/8669\/revisions"}],"predecessor-version":[{"id":11369,"href":"https:\/\/schneiderpen.com\/brand\/wp-json\/wp\/v2\/pages\/8669\/revisions\/11369"}],"up":[{"embeddable":true,"href":"https:\/\/schneiderpen.com\/brand\/wp-json\/wp\/v2\/pages\/8666"}],"wp:attachment":[{"href":"https:\/\/schneiderpen.com\/brand\/wp-json\/wp\/v2\/media?parent=8669"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}