Company

Schneider Schreibgeräte GmbH to acquire trademark rights for ARISTO and STANDARDGRAPH on 1 July 2025

With renewed energy and a clear vision for the future, Schneider is presenting a fresh, modern brand identity from 2025 onwards - "Make it matter" as a guiding principle

An Evening of Ideas, Indulgence, and Community

Schneider Schreibgeräte GmbH has been awarded the prestigious German Design Award 2025 in the category ‘Excellent Communications Design – Brand Identity’ for its new brand design. The international jury thus honours the successful redesign of a brand that has stood for quality and sustainability in the field of writing instruments for decades.