Schneider Writing Instruments invites the social media creative scene to the “Creative Jam Session”
Last Friday, October 18, 2024, Schneider Writing Instruments transformed into a hub of creativity and inspiration. Eight selected creatives from the social media sector from all over Germany were invited to a special influencer event, the “Creative Jam Session.” The elaborate invitation in the form of a “Shiny Ticket” already promised an extraordinary experience in advance. A special highlight: In addition to the sent invitations, a ticket was also given away as a wildcard through a competition, which further increased the excitement and anticipation in the community.
The day began in the morning at Schneider’s headquarters with an exciting company tour, where the participants received exclusive insights behind the scenes. They could experience firsthand how their favorite products like the Twin Marker or the Slider Rave are made and how complex an everyday product like a pen can be. With a wealth of background knowledge about the brand, they continued to St. Georgen to the historic Klosterberg factory.
There, the group enjoyed a creative afternoon with relaxed music in the special atmosphere of this extraordinary location. In small groups, the creatives transformed white wooden benches into unique works of art by painting, writing, and spraying them. Each participant expressed their own individual artistic style and took on the challenge of working on unfamiliar surfaces – with great success and a lot of fun.
The day was characterized by intense exchange and joint creativity. The event concluded together in the stylish Rooftop Federwerk, where everyone reflected on the day’s experiences and made new contacts.
The first “Creative Jam Session” was a complete success and left a lasting impression on both the participants and Schneider. A successful event that brought the creative community closer to Schneider Writing Instruments and presented the brand in a young and modern way.