Social media

Inform, inspire, motivate and empower: we showcase our products and what they can do on our social media. This allows us to engage in dialogue and keep in touch with our community on an equal footing.

Authentic and approachable: Schneider Write

We showcase our writing instruments in natural everyday situations and real-life applications, in a realistic and unposed manner. The full spectrum of corporate colours, the striking Circle Cut and the Matter Lines ensure a distinctive brand image – whether in the form of a product presentation, a tutorial or a sale announcement.

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Creative and inspiring: Schneider Create

Schneider Create deliberately emphasises rough edges on social media too. The unconventional look of the DIY line is particularly characterised by the Schneider Create Font and the Create Brushes.

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Essential: CI-compliant typeface

For the design of social media posts we exclusively use the TT Norms corporate font. Only the Schneider Create DIY line expresses the joy of unconventional creativity with the Create font. But even here, the Create font is only used in headlines and exclusively in capital letters – all other texts are set in the TT Norms corporate font.

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Heads up: the right graphic elements

Each product range is made unique by its clearly defined graphic elements. Social media posts for Schneider Write stand out thanks to the Matter Lines and Circle Cut. In the Schneider Create product range, on the other hand, Matter Lines and the characteristic Create Brushes are the dominant features.

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Our products in action

We showcase our products and everything they have to offer on social media in an inspiring and authentic way. The design concept allows for a great deal of freedom in order to create a lively and dynamic feed. Classic advertising formats for the Write and Create areas alternate with creative application examples in moving or static form and exciting insights into technical details and extraordinary product features using our Premium Visuals.